Where have all the good stores gone?
Doesn't every mountain town deserve a proper mountain store... Stuff that works minus the gouging?

That's what Grant Diduck thought when he created Gravity Gear here in Jasper. He was tired of tourist traps selling ropes that sat in the window, steel carabiners and external frame packs with Ferrari prices. His brother Dale has kept the shop in the family. What started as a display case in the local bike shop has been carefully cultured into the best little climbing/outdoor shop in the west - packed with the best stuff, the best staff and the most fun. They have every thing you could possibly need; you know, the good stuff. A business that supports the community, fixes anchors, does trail work, hands out info, and drinks a lot of coffee. Think global but shop local damn it!